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Enterprise Platforms — Case Study
Real prior team experience — not a ByteXcel client

B2B Trade Portal & B2C Fitting Platform

Team-lead role growing a white-labeled trade portal and a consumer tyre-fitting widget across the UK market

£720m+
Annual Platform Transactions
70%+
UK Tyre Market Coverage
300+
Enterprise Clients Served
Industry
Tyre Distribution / Automotive (UK)
Services
Custom Software Development • Web Application Development • API Integration
Technologies
ERP / WMS Integration • VRM Lookup • B2B Ordering Systems • B2C E-Commerce • Fleet Integration
// The Challenge

As team lead at a UK tyre-industry software company, the job was to keep two connected platforms already in production shipping new features and onboarding new enterprise accounts, without destabilizing live systems already processing significant transaction volume: a white-labeled B2B trade ordering portal used by wholesalers to sell to their trade customers, and a consumer-facing e-commerce widget that let independent garages sell tyre fitting online.

// Our Solution

Led feature development across both products, acted as the technical point of contact for enterprise accounts, configured new tenants and wired ERP/VRM (vehicle registration lookup) integrations for onboarding, and hardened core services to reduce operational overhead — as part of a small internal engineering team, not a solo build.

// Key Features
White-labeled B2B Trade Ordering Portal
Consumer Tyre-Fitting E-Commerce Widget
VRM (Vehicle Registration) Lookup
ERP / WMS Integration
Enterprise Tenant Onboarding
// Results
Platform handles £720m+ in annual transactions across the wholesale network
Covers over 70% of the UK tyre market through wholesaler and garage integrations
Serves 300+ enterprise clients (wholesalers and garages) on the platform
2+ years in the role, spanning feature development, enterprise onboarding, and platform hardening
Project Duration
2+ Years (Team Lead Role)
Engagement Model
Full-time Employment — Not a ByteXcel Client Engagement
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